Cody Lister

Cody Lister is the co-founder of ClarityNorth, a premier legal marketing agency acclaimed for its strategic approach to driving substantial retainer growth for law firms. His deep understanding of digital marketing positions him and his agency as the up-and-coming emerging leaders in the legal marketing industry.

Cody Lister: The Maverick of Legal Marketing

The Game of High Stakes

In his early twenties, while pursuing a Bachelor of Business Administration at Fordham Gabelli School of Business, Cody discovered a passion not just for finance but for the high-stakes world of digital marketing. His early career saw him turning a hobby of analyzing market trends into a side hustle, managing digital campaigns that spanned various sectors from tech startups to finance firms.

The Game of Turning the Tables

Cody’s defining moment came post-college when he sold his innovative online vocational training venture in 2022 to a publicly traded company. This move was fueled by strategic investments in advertising which paid off significantly, showcasing his knack for timing and market prediction.

The Game of Winning Strategies

Before making his mark in the corporate world, Cody ventured into the realm of education, indirectly shaping future marketers and analysts while supervising high school detention rooms. This experience, while seemingly mundane, allowed him the freedom to master online marketing strategies, leading to his expertise in high-ticket funnels and conversion optimization that would later define his career.

The Game of Legal Marketing Mastery

With a solid foundation and a visionary approach, Cody founded Ryan Barba Consulting LLC, a boutique agency that quickly became a powerhouse in MBA admissions consulting, further proving his ability to transform and lead successful ventures. His journey took a pivotal turn as he transitioned this success into the legal marketing sphere, establishing a marketing agency that specializes in helping law firms amplify their presence online.

Elite Legal Marketing: Crafting Visibility and Success

Today, Cody Lister stands at the forefront of legal marketing, helping firms navigate the competitive landscape of online advertising with proven strategies and measurable results. His agency doesn't just promise excellence; it delivers, ensuring that law firms not only meet but exceed their digital marketing goals.

A Vision for the Future

As Cody continues to lead his agency towards new heights, his story is a testament to the power of strategic innovation and the relentless pursuit of excellence. His approach to legal marketing isn't just about staying ahead of trends—it's about setting them, ensuring his clients always have the competitive edge in a dynamic digital world.

Recognition and Continual Growth

Under Cody’s leadership, his agency has become a beacon of success, marked by its rapid growth and recognition in the industry. With a relentless commitment to excellence and a deep understanding of the legal market, Cody Lister is not just playing the game—he’s changing how it’s played, one successful campaign at a time.